Bamboo Lyocell · Bras & Underwear
Bras and underwear in OEKO-TEX® certified bamboo lyocell — buttery soft, breathable and naturally moisture-wicking, dyed in eight earth colours. Sizes XS–3XL.
The short version
We cut every bra and every pair of underwear from the same signature fabric: 90% organically grown bamboo-derived fibre, 10% stretch. That's the whole recipe — and the reason people describe it as wearing nothing at all.
The old drawer
Comfort shouldn't be the thing you change into when you get home.
The fabric
The fibre is made from organically grown bamboo and certified to OEKO-TEX® Standard 100 — tested for harmful substances against your most sensitive skin.
Bamboo lyocell is naturally moisture-wicking and gentle on skin — the "second-skin" feel reviewers keep reaching for.
The fabric is made in a closed-loop system, so the water and solvents used are recycled instead of released.
No toxic mordants, far less water, and a teaspoon of dye where natural dyeing needs pounds — that's how the eight colours stay gentle.
The actual fabric · Earth
Stunning material. Feels like a second skin.
The palette
No neon, no "nude". A quiet palette dyed with low-impact reactive dyes — soft enough to live in, considered enough to match everything you own.
Bras + underwear come in matching colours — build the set · not every style comes in all eight
Find your fit
The bras · $79–$84 AUD
The original triangle bra. Light coverage, zero hardware, pure ease.
Rectangle cut with crop-top energy. Comfortable for cup sizes A–DD.
The strapless one — a buttery, second-skin bandeau that stays put.
The Stella shape, refined — adjustable straps and a little more hold.
Plunge crossover with a wide underbust band. Pull-on, no clips — made for changing bodies.
The underwear · $48 AUD
Our most popular G-string. Minimal, flattering, invisible under clothes.
Everything Eva does, with a high waist.
Low-rise on the hips, mid coverage on the bum, easy movement all day.
High-rise softness that sits gently at your waist — under everything.
Any 3 pieces save 10% · 5 save 15% · 7+ save 20% — automatic at checkout.
Build a set →One fabric across the range · sizes XS to 3XL, genuinely size inclusive
Colourways sell through and rotate — popular colours restock, then go again
The maths
Our Mix & Match discount applies automatically at checkout — any bras, any underwear, any colours.
That's a bra's worth of savings, free · plus free standard shipping & returns over $100 AUD
The honest bit
Wire-free · real fit
Amazingly soft and comfy. I don't usually wear a bra but I wear this — feels like butter and I forget I'm even wearing it!
I have been buying this exact cut hara bra for over 9 years, my favourite bra ever. This colour is amazing, it is as consistently comfortable as ever!!!
Best pair of bamboo undies I own. So comfy and buttery soft you can't even feel them on.
I am a 30ff so it is rare I find a bra that gives me both comfort and support whilst still looking minimal. I absolutely love these bras.
These are the best, softest undies I've found and they don't aggravate my sensory issues! The high cut is super flattering and they don't roll down throughout the day.
I have spend a lifetime of 42 years looking for the best undies and Hara is winner. So comfortable and the fit, color and fabric sensation are just gorgeous.
Very comfortable and soft buttery fabric. Feels like Im wearing nearly nothing and I also feel supported.
Love these bandeau tops. They're super comfortable, the material is beautiful on my skin, and I feel really confident, cosy and sexy in them.
This is how underwear should look and feel — so comfortable, no frills or weird details. I hope to only have Hara underwear eventually!
My favorite bra ever. Nothing will ever compare. It fits perfectly.
A celebration of the natural body & Mother Earth
Why HARA
Cleo Bra · Earth
Our founder, Allie Cameron, started HARA in 2016 after travelling through India and seeing what fast fashion leaves behind — chemical runoff, waste, and the people caught in it. She was 23.
Nine years on, we're still female founded and female owned — and when Allie announced we were closing, our community's response brought us back.
I wanted to design clothing that was as gentle on the earth as it was on the body.
Sustainable. Ethical. Natural — and softer than anything else in your drawer.
Still wondering?
The quiet upgrade
One butter-soft fabric, nine styles, eight earth colours — backed by 2,600+ people at 4.9 stars. Start with one piece, or build the set and save 20%.
Colourways rotate and sell through — popular colours don't wait around
